Differentiation Focus - Park Avenue Club focuses on providing its best services to all the memberships that they acquire, while also offering catering to outside customers. Thus allowing them to expand their brand outside of the club.
Bargaining Power of Buyers- Weak
Park Avenue Club, offers different levels of membership that people can choose from including, the Evening, Young Executive, Corporate, and Legacy packages, each of course offering a different level of perks. This allows Park Avenue Club to set their own prices, and control the amount of money they bring in for each package.
Threat of Substitute Products- Weak
The Club has the recognition of being the only private club in the nation that benefits 11 different charities/Cultural Organizations. A club or business is not going to be able to start up new and have the impact or stature that Park Ave has already obtained.
Bargaining Power of Suppliers- Strong
Since catering is a large part of the business, supplies are needed all year round on a repetitive schedule. Finding a supplier that is ready to supply whenever you have the next catering job, isn't going to be something that the club have power over.
Threat of New Entrants- Weak
Private Clubs needs time that can equate to years, in order to build up a proper customer base.
Rivalry- Weak
Private Clubs tend to corner a certain area, and you wont find many private clubs being built around other clubs.
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